Full Description
UNICEF is looking for Market Research Specialist who drives an audience-informed approach across private-sector fundraising and partnerships in the Americas, while contributing to AMI's global insight streams. Partnering and consulting with teams across Communications, Fundraising and Advocacy to:
1. Listening & scope - surface stakeholder objectives and translate them into clear insight plans
2. Planning & execution - deploy the right blend of qualitative and quantitative methods (e.g., ethnography, focus groups, surveys, depths, media analysis) to address each need.
3. Synthesize & interpret - turn data into compelling narratives and concrete, actionable recommendations.
4. Drive uptake - package findings through workshops, briefs and tools that help teams act decisively on the insights.
5. Collaborate globally - align methodologies and share learnings with peer specialists and managers in Latin America, Europe, and HQ to ensure consistency and cross-pollination of best practice.
6. Evaluation - ensure team's feedback on the effectiveness or not of the insight solutions, both for AMI's accountability and to ensure lessons can be brought into the team.
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